You have no idea how many times I have heard the following:
“Chris – If I could only get ungated in health and beauty, I could make this into a full time job.”
“Amazon is holding me back by not allowing me to sell in X category.”
“I can’t make any money selling on Amazon because I’m not ungated.”
“I would do anything to be able to sell in X category.”
“I can’t be an amazing seller since I can’t sell in X category.”
Here is a category breakdown of my sales over the last quarter.
If you took away the “gated” categories, you would take away 18% of the items I sell.
Now here is a breakdown of sales revenue (not profit) from the last quarter.
Over two thirds of my business comes from a non-gated category.
So. Here is what I have to say to all of you who think you can’t sell because you can’t list in a certain category.
You are your own worst enemy.
The only one that is holding you back is YOU!
Granted. There is a lot of money to be made in gated categories, but it’s not the end of the world as we know it if.
I feel fine.
Here is what you need to do:
- Quit thinking everyone is out to get you.
- Learn to source and make money in non-gated categories.
- Become an expert in a category.
- Make money.
- Make it rain.