ASINspector Review: Amazon Product Research Made Easy

Did you know Amazon accounted for 44% of all US e-commerce sales?

As a probable seller, this means you can use the platform to generate sales – and make a lot of money!

But first, you need to come to terms with the fact that your success on Amazon is not set in stone.

That’s because you have competitors. They are selling the same product, and they can crush you if you don’t walk an extra mile.

So go do that: walk that extra mile.

When selling products on Amazon, be a strategist. Deal with the competition by getting a handle on the best and most profitable products to sell. Then look further into the market, know the price histories, and analyze trends.

Lucky for you, you can make all these possible with the help of ASINspector.

Don’t have a clue on how to get started, you say?

Well, in this ASINspector review, I’ve got you covered. You will learn how this product research tool works!

This way, you will know how to find products that are worth selling.

What is ASINspector?

ASINspector is a chrome extension. It’s one of the best Amazon product research tools out there. And it helps people who are running a business on Amazon, as well as on other e-commerce platforms.

The way it lets you conduct market research sets it apart from other product research tools. It gives you the most accurate information such as sales trend data and unique product ideas. And it hands you “intel” on which products make the top-selling categories and which don’t even come close.

What are the features of this tool?

ASINspector has jam-packed winning features!

Its standard version features the following:

  • Best Seller Rank
  • Brand
  • Category
  • Estimated Monthly Sales
  • Estimated Monthly Revenue
  • Review Rating
  • Number of Reviews
  • Price/Rank History
  • Buy Box Seller

The standard version is perfect as it is because it provides vital information. You can use this information to establish your profile as a seller and get going.

But you can also take Amazon product research to another level. If you want to do that, you can sign up for the tool’s pro version.

ASINspector Pro includes the features that you can find in the standard version and more:

Best-seller rankings

This feature helps you uncover the best-selling products. The idea here is to sell products that are selling like pancakes on Amazon. Once you get your hands on the data, you can choose to sell your version of the best-selling items. You can also use the information as a launching pad to sell a brand new product related to the best-selling ones.

Accurate revenue estimator

This gives you the monthly sales volume of products that are currently selling on Amazon.

Use this to find products that you could sell on Amazon. The data provided here will give you a ballpark figure on how much you will profit. Therefore, you no longer have to second-guess your earnings from your Amazon listings!

Mobile scan

Offline arbitrage is common among Amazon sellers. They search thrift shops or garage sales for products to sell on the platform.

However, they need to research the product on Amazon to help them make an informed decision on whether or not to sell it.

If you’re the kind of seller who likes to rummage through stuff to sell, then you need ASINspector’s Scanner feature.

All you need is to take pictures of the product’s barcodes on your mobile phone. Then upload the images on ASINspector to see instant data about the products.

ASIN import

Manually sifting through hundreds of ASINs to review and research can be time-consuming. Luckily for you, ASINspector lets you upload an unlimited amount of ASINs. You can then check out the results and conduct your research instantaneously.

Head-to-head product pricing

You can compare product prices on other e-commerce websites such as eBay. This way, you can have an idea of a product’s market value.

Idea generator

ASINspector can help do the heavy lifting for you with the Idea Generator.

Often, searching for the best keywords, products, and niche to capitalize on is the most challenging part of the Amazon selling process. With this feature, you can unearth hundreds of suggestions that you can follow to help jumpstart your Amazon selling campaign.

Intelligent filters

You can use categories or columns as filters. Then drill down to determine exact parameters.

Star rating stats

This lets you view product reviews. You can learn about the number of reviews and average star ratings for the products. The higher the product rating, the more reason you must sell it on Amazon to increase your sales!

Easy product sourcing

If you’re into selling white label products, you must consider the costs of building your own from different suppliers like Alibaba, AliExpress, and eBay. To do this, you need to jump from one site to another to compare their prices. With ASINspector, you can research the availability and cost of products from a single dashboard.

Store and save

You can store and keep all your favorite searches to re-check them soon.

Keyword analyzer

If you want to get more people to see your Amazon list, then you need to optimize it using keyword phrases with a high monthly search volume. ASINspector helps you find them using data from Google and the Google Trend.

Reverse search

This feature is perfect for people into online arbitrage. Search for sites like Walmart and eBay and see products you want to sell. Then use ASINspector to help you find similar or identical products also on sale in the platform.

Compare the prices and see if the price on other sites is cheaper than Amazon. If yes, then you can purchase the product from the website and resell them on Amazon for a profit.

Other awesome features:

While the features mentioned above are outstanding, there’s even more for you!

  • Flawless on ANY Amazon platform – Even if you move to another country, you will have no problems using it.
  • UPC Import – You can handle large UPC imports with ease and at the same time. Plus, you will receive an e-mail containing an in-depth report about your imports.
  • Research Child/Variations – It’s not only about the parent products. You can track child/variations, too!
  • Bundled Opportunities – You can find out which products are frequently bought together. Then use this information to raise your order value. You can also come up with extra products that you can sell.
  • Instant Net Payout – Beyond Seller Fees, you can determine all the costs you need to make. With this feature, you can think of your strategy to produce a significant profit. So stop wondering about Amazon’s fees. Instead, let this article clear things up for you: Are Amazon’s FBA Fees Really Worth The Cost?
  • Sponsored Ads Data – You can research data points from the listings. This way, you will know which ones are spending extra money on product promotion.
  • On-Page Quick View – Need to access crucial other data points? Well, you don’t have to leave the Amazon listings with this feature.
  • Listing Assister – You can get an extra set of hands when building the best possible listing.
  • Inventory Remaining – You can find out all the remaining stock for all sellers.
  • Feature Training – You can access video tutorials on how to use ASINspector’s features.

How to use ASINspector for Amazon product research?

ASINspector Review

You can sell almost anything on Amazon. But don’t focus on your product alone because there’s more to selling on Amazon than having a great product.

This is where ASINspector enters the picture. Its goal is to help you make intelligent decisions about a product before you sell it. And with all its features, you can make that happen.

Here are some tips to help you maximize the tool:

Researching for your niche

Rather than be a “jack of all trades,” you need to be a master of one. This is how it works on Amazon.

You need to perform some due diligence to know whether a niche is profitable.

To kick off your research, you should determine the market size first. This gives you a closer look into the number of competitors that you have – and who they are.

Sure, competition is good to some degree. It means there is a demand for the products you can sell within your niche.

But unless you’re 100% sure you can beat your competitors, you should consider playing it safe. So it’s best to stay away from too many competitors, especially if they are big brands.

Next, determine the size of your first shipment. This is so you can find out if you can handle your soon-to-be inventory. It keeps you from overbuying and ending up with an overload of stock.

And finally, determine the cost of the initial investment. If you can afford it, then you found your niche!

Using the filters to find the best products to sell intelligently

Filters make your life easy! And if you to make it even easier, the secret lies in how you use them.

First, create your criteria. You can filter by color, brand, or anything you want.

This lets you see the kinds of products you want. This is more practical rather than waste your time on products that won’t do you any good.

Then go to Amazon’s website to perform a typical product search.

Filters - Typical Product Search

Then load the ASINspector software.

On the top row, type in your criteria.

Filters - Customizable

Once you hit Enter, the software will use your criteria as the basis for the kinds of products it returns to you.

In other words, you will start seeing the results you want.

Unearthing monthly sales of a product

Use ASINspector’s accurate revenue estimator feature.

It’s how you can tell if a product is profitable. And it’s how you can dominate the Best Selling Rank on Amazon.

By checking the monthly sales, you can find out about the product’s sales history.

Has it done well in the past? And will it perform well in the future?

Think of it like looking at your elementary school report card. But in this case, you will be looking at the past sales and performance instead of grades.

As you unearth the sales data, remember the goal: climb the seller rank.

You need to make your way to the top and earn a good sales rank.

After all, if you have a good sales rank, you’re in for loads of sales!

Conducting a reverse search

This is another way to deal with your competitors.

The reverse search feature shows you what your competitors are up to. To be exact, it reveals the actual Amazon PPC keywords that generate sales for them!

Cool, huh?

To start a reverse search using ASINspector, here’s what you do:

First, head over to another e-commerce site. In this example, let’s visit Walmart.

Reverse Search - Walmart

Next, choose a specific department. It’s Electronics & Office > Cell Phones in this example.

Reverse Search - Specific Department

Then, click on the ASINspector extension. Doing this will identify matches for the products in your chosen category on Amazon.

It will also return other results such as how many products have UPC codes.

Reverse Search - Click ASINspector

Reverse Search - ASINspector Results

With all these information, you can see the price differences for the same product.

And if you head to the right end, you will see a bunch of icons. Click the shopping cart icon.

Reverse Search - Shopping Cart Icon

This leads to a pop-up screen. It lets you choose to Get NET Payout, which will determine whether a product is profitable.

Reverse Search - Get NET Payout

Using the Idea Generator to find the best products for you automatically

According to many ASINspector reviews, the Idea Generator is a crowd favorite. And the reason shouldn’t surprise you.

After all, it’s the tool’s Brainstorm and Discover feature. Because it works automatically, it helps you find the best products super-fast!

This feature is best if you don’t know what you want to sell on Amazon. Because it will give you a list of the best-selling products, you now know where to start.

It’s a randomized list using the keywords in the system as filters.

So here’s what you do:

First, go to Amazon and open a listing. Any kind of listing is fine. In this example, it’s a calculator watch.

Idea Generator - Calculator Watch

Then, launch the ASINspector extension.

Then, you will find a “magic light bulb” icon at the bottom. Click it.

A small pop-up window will then appear. This will contain a list of Random Products.

Idea Generator - Pop up Window

In the same pop-up window, you will also find columns for other relevant information such as Avg. rank and Avg. price.

Finding the best keywords to optimize for your Amazon listing

Use the tool’s Keyword Analyzer feature. And target keywords with many products and few reviews on the #1 page. By few, I mean less than 30.

Why, you ask?

It’s because this is where the money is. Just because something has few reviews doesn’t mean it’s off the table. Instead, it’s telling you that it is there for you to grab.

This approach leads you to where there is low competition. It’s much better to go for this. This way, you won’t need to outperform the competition with lots of reviews under their name.

Pros and cons of ASINspector

Like most tools, there are also two sides to ASINspector.

PROS

  • Provides downloadable data. You can access information just once where you can connect to the internet. Then you can download it and go off!This way, you can access data anywhere you want. And you can save searches for easy references later on!
    • Re-adjust your sales plan. It comes with instant information about sales and revenue. This means can always be up-to-date with relevant changes. And you can re-adjust your original plan using a product’s success rate as a basis.
    • Customizable columns. You make up the rules. So it’s up to you to choose the columns for the information you want.
    • Incredible time-saver. Compared to manual product research, you can research in minutes!
    • Start immediately. It’s a chrome extension. No heavy chunks of software to download. And no lengthy subscription processes.
    • Easy-to-use. It’s also easy to understand. You won’t have to rack your brains out in figuring out how it works. And if ever you need help, the pro version comes with Feature Training!

CONS

  • Quite costly. The license for the standard version costs $97 and $147 for the pro version. But as if that’s not quite costly enough, you need to pay a monthly recurring fee of $10 if you want the pro version.
  • Standard version doesn’t show details for child variations. It doesn’t analyze individual product pages.
  • No new tabs in the new window. Want to search for many products at the same time? And do them in separate windows? Well, you can’t do that.

ASINspector review: Verdict

Two types of people can benefit the most from ASINspector.

For one, it’s for the beginners who can use a guide. Rather than go all over the place, this tool will lead them in the right direction.

And it’s also for sellers who haven’t tasted success on Amazon.

If you’re one of those seasoned sellers with 0 sales, you might think you’re cursed or something. But you’re not.

Before giving up hope, give ASINspector the opportunity to change your mind!

As it claims on its website, it will turn “Amazon products into high ROI, high-profit cash machines.” And this ASINspector review tells you it will do that for you!

Final Thoughts

You should know Amazon is the 1st e-commerce store that comes to mind when most shoppers want to do what they do best: buy stuff. 55% of consumers can back that up!

But remember that Amazon’s success as an e-commerce platform is not your own. And neither are you entitled to it.

To achieve greatness as a seller, you need to work hard. And that means doing lots of heavy lifting.

So get ready to do your research and bank on the right products. Then give it all some time to work because it will.

It’s a good thing a tool like ASINspector is there for you. Just think of it as a stepping stone to better – much better – things!

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