Right now, Amazon selling tops the list of legitimate ways to make money online.
As of 2018, Amazon has more than 300 million active customers. Therefore, whether you’re an affiliate, a private label owner, or an FBA (Fulfillment by Amazon) seller, you’re sure to make money on Amazon.
Amazon is the place to be for people who want to build their own online businesses. The platform gives you access to 95 million US-based Amazon Prime members, who spend an average of $1,400 per year EACH!
Again, you don’t have to crunch numbers to see that there’s some serious money to be made on Amazon.
The only tricky part about selling on Amazon at this point is this:
You’re going up against millions of sellers and affiliate marketers who also want a piece of the action.
If you want to succeed at this point, you need to find ways to differentiate your business from your competitors. The most important question that you need to ask yourself now is, “How do you build your brand from the ground up? You’ll have work cut out for you since others are already years into the Amazon game.
Even if you have launched your product, the work doesn’t end there. In fact, it’s only half the battle!
The other half is getting your products to rank higher so that you get a broader reach, which hopefully translates to sales.
Therefore, you need to have a foolproof business plan before diving into the profitable world of Amazon selling. And you need a tool like CashCowPro to help you grow your Amazon business.
In this CashCowPro review, let’s take a look at how this software can help you revolutionize your Amazon business.
From the initial data gathering to AB testing of product listings, let’s go through all the features that promise to help you increase conversions and generate more sales.
Why do Amazon businesses fail?
With a significant market on the Amazon platform, why is it that plenty of Amazon businesses still fail miserably?
Just do a quick search online and you’ll come across some harrowing tales from Amazon sellers who went all in but ended up with nothing in the end.
According to this seller who has first-hand experience selling on Amazon, here are the common reasons why businesses fail on Amazon.
Amazon can easily shut you down for factors you’re not aware of
Amazon is constantly changing its algorithm. As a result, they can ban your account from the marketplace without rhyme or reason.
A common reason why seller accounts get revoked is due to negative feedback as it violates product quality policy.
It doesn’t matter if the product was mishandled or damaged during transit. Amazon will almost always side with the buyer.
Amazon can control your prices
You can’t set your own price for your product even if you’re selling a truly unique one.
Amazon always checks other websites for product and pricing info so if they decide that your products are priced too high, they can disable your buy box.
Because it’s stated in Amazon’s terms of service that your set prices should not be higher than those on other websites.
Amazon can force you to sell on Vendor Central
According to experts, the best way to sell on Amazon is to sell as a third party.
You have more control over your products, listings, and inventory. Compare this to being a first party seller on Vendor Central where you have to sell your goods to Amazon at the price that Amazon sets. Simply put, you’re sure to make more profit in 3rd party selling.
The only problem is, there have been reports of Amazon forcing popular third-party vendors to sell on Vendor Central.
There are tons of competition who can copy your business or worse, sabotage it
They say that imitation is the highest form of flattery, but this is definitely not the case in the Amazon marketplace.
If you have a successful product listing, it won’t take long before the competition copies your business, or even sabotage it.
Aside from using the same photos, copycats will also post the same product descriptions and product numbers. Sadly, there’s little you can do about it as is the nature of an open marketplace.
Competitors can easily hijack your listings and sell counterfeit goods
Another common practice that many evil Amazon sellers do is piggyback on the success of a product listing.
Some sellers have been known to sell counterfeit or low-quality goods at a fraction of the price under the Amazon product numbers of well-known brands.
When dissatisfied customers receive the fake products, they leave the real brand with negative feedback. Their actions affect not just the ratings of the authentic product, but also the credibility of the brand.
CashCowPro to the rescue!
As you can see, there are plenty of external factors that can inadvertently affect your brand. Running an Amazon business these days is not as easy as some sellers claim it to be. You need to know how to manage multiple tasks and keep everything organized.
Without the right tools, you’ll have a hard time keeping your business afloat, especially in a hyper-competitive market.
CashCowPro may not be able to mitigate some of the issues that Amazon presents. However, it an analytics tool that gives you all the data you need to make your business profitable which is what matters in the end.
The gathered data allow you to answer the two most important questions in running an Amazon store:
- How much profit will your product/s generate?
- How can you improve your product listings to make it even more profitable?
CashCowPro was designed, developed, and built by a team of sellers and tech specialists who all want you to succeed on the Amazon marketplace. The privately held company behind CashCowPro is based in Hong Kong and specializes in Ecommerce software development, particularly Amazon FBA.
What are the features of CashCowPro?
CashCowPro claims to have all the features you can possibly need to run and grow your Amazon business. Here’s a quick run through of the features you can expect from this one-stop shop.
For sellers, sales data matters. On CashCowPro, you can quickly check how each of your SKUs is doing in mere seconds.
You get access to critical information like sales, BSR & ranking, and stock level. When you know your exact numbers, it will be easier for you to make quick decisions that will boost your growth on Amazon.
In order to put your products in front of your target audience, you need to make sure that your listings are optimized with the right keywords.
CashCowPro’s Keyword Tracking feature allows you to keep tabs on up to 100 keywords per product. This way, you can monitor your listings’ ranking and performance. You can also check keyword competitiveness so that you’re not wasting your time and effort on poor performing keywords.
Automated Feedback Collection
Nothing sells a product like word of mouth. And on the online marketplace, reviews can make or break a product listing.
With CashCowPro’s Automated Feedback Collection, getting positive reviews has never been so easy. The feature allows you to set up a drip email campaign to remind customers to leave positive reviews.
This call for reviews not only boosts your email list, but it also helps zap negative reviews. What’s more, emails are sent based on best practices, and this feature is 100% Amazon compliant.
Top 20 Million Amazon Product Selector
Once you experience the high of selling your first product on Amazon, you’ll want to expand your product line. The Top 20 Million Amazon Product Selector gives you access to the most profitable products being sold on the marketplace today. You’ll be able to search and scan for products that are aligned to your brand in just a few seconds. This feature also includes a Chrome extension, which makes finding new product ideas a breeze.
To stay ahead of the game, you need to keep on top of things. This is why it’s essential that you never ever neglect your inventory.
CashCowPro’s Inventory Monitoring feature allows you to track your sales performance and inventory so that you never run out of stock again. Prevent stock-outs of your most popular products, especially during sale season. There’s nothing worse than having a mob of ready buyers and not having enough stock to fulfill their orders.
Page Views & Conversion %
Ever wondered how much time visitors are actually spending on your product listings? Do you want to see how your pages are performing compared to the competition?
The Page Views & Conversion % feature lets you see just how well your listings are converting. You can monitor changes in reviews and gives you insight into what your customers really think of your products. You can also use this feature to compare your sales to that of your top competitors.
A/B Split Testing Tool
To become a top Amazon seller, you need to know how to sell your products at the best price.
The A/B Split Testing tools helps you optimize your listing so that you know which price will yield you the most profit. The tool compares titles, costs, and main images and features and gives you a fearless forecast of how well each variation will convert. The tool is 100% automatic – just set it up and let it do its job.
How much is CashCowPro?
Compared to most Amazon tools that come in varying packages, CashCowPro only has 2 pricing structures. Either you pay $99.7 per month or $997 for a whole year. Both prices give you access to all the features included in the CashCowPro suite.
Don’t know if CashCowPro is the tool for you? Then take advantage of the 10-day free trial period. 10 days should be enough for you to check out all the features and see if CashCowPro is something worth having in your Amazon selling arsenal.
What are the pros and cons of CashCowPro?
- Modest pricing – The web-based tool is reasonably priced at $99.7 per month, considering the package gives you unlimited access to tons of features. If you sign up for the annual plan, you practically get 2 months free.
- Extensive marketplace support – It supports five major Amazon marketplaces (USA, UK/EU, Canada, Mexico, Japan) around the world.
- Seamless UI – The software is intuitive and easy to navigate. There is a low learning curve to master this tool. Even novice sellers will be able to get the hang of it quickly.
- See the data you need in a few clicks – You can quickly access customer and order details about a selected order on the CashCowPro interface. No need to jump off to Seller Central.
- Results may seem disorganized – The interface has the tendency to look cluttered because of the spreadsheet-like layout. Information can get a bit overwhelming at one glance.
- Shows uninformative data – You can’t hide the products with no sales on the dashboard. It only contributes to the busyness of the screen.
- Insufficient product breakdown – When you check the product breakdown, it doesn’t sum up the sales collected from all Amazon marketplaces. You can only see this information by country.
- Can do lots of things well, but not well enough– Because it includes a few features that have relatively low usability, some users consider the CashCowPro to be a somewhat jack of all trades, master of none software.
CashCowPro review: What’s our verdict?
While some users say that CashCowPro is basic, it has enough features to help you manage your Amazon store. There are other similar FBA total management tools like Sellics, Hello Profit, and Shopkeeper that give you almost the same features so it boils down to which one would be most practical for your business.
The thing that sets CashCowPro apart is that it gives you an overview of how well your FBA business is doing based on Net Profit figures. You won’t have to second-guess the “health” of your business because you have the numbers to back it up.
CashCowPro is perfect for the beginner Amazon seller who likes working with all sorts of data and crunching the numbers to see which strategies work and which ones don’t. If you’re looking for an FBA management suite that is packed with all sorts of features, CashCowPro is well worth a try.